• Daria's,  Looks

    Looks from Mercedes-Benz fashion week Russia. Vol.1

    Hi, everyone! MBFW Russia is over finally, so I have a lot of materials to share with you. While I sink in the archives of photos and videos, I rush to show you two looks from the second and third day.     Coat, top, skirt & hat: H&M Sunglasses: Fendi Boots: Saint Laurent Paris Bag: Olympia-le-Tan Photo from woman.ru Photo: Katya Tyo   Blazer & trousers: Zara Sweater: Jean Paul Gaultier for Lindex Boots: Jeffrey Campbell Sunglasses: Fendi Bag: Siberique Thanks for photos, Katerina Ponik!   Streetstyle by Mascva.ru

  • Editorial,  Trends

    Mistress of the winter forest

    Finally, we can present you our work. We shot February trends for FAVOT magazine and Without Sugarcoat. You will see the most interesting things: leather, colored fur, glitter, luxury and quilted items. We used a lot of different brands to make these looks: Ustyugov, Topshop, Alexander Arutyunov, Nasty Gal, Edem Room, H&M, Motel and Monki. We hope you enjoy it. Comment and subscribe for updates! Photo: Daria Ratushina Style/MUA: Daria Evtyanova Model: Maria Piryazeva  

  • Daria's,  Looks,  MBFW Russia

    One pair of boots — three looks from MFW

    Finally I found the time to disassemble photos from the Moscow Fashion Week. We worked productively there with the photographer Daria Ratushina, collected material for the Russian online magazine FAVOT and had fun a lot. Honestly, there were a few good things and a lot of poor quality plagiarism. Nevertheless, Russia saw some real talent. We have a lot of impressions and photos. And I offer you three different looks in one shoes. With Marianna Simonyan (editor in chief of FAVOT magazine) Coat: Lipsy by Kardashian Bag: Gaultier for Lindex Necklace: Lindex Boots: H&M With my friend Nazeli Jacket: H&M Dress: River Island Bag: Nasty Gal Boots and ring: H&M Jacket: H&M…

  • Brands,  News&Events

    Big fail of Alexander Wang

    The whole world was frozen up in anticipation of Alexander Wang collection for H&M. With that someone stopped in delight, and someone is in horror as me.  Not so long ago, an official lookbook the collection was published on the Internet , causing a huge stir. Scrolling social networks I came across a bunch of suggestions about booking things from the collection. So I realized that the situation needs to be clarified. Why it is so terrible? Mr. Wong decided to go on the blazed path of Chanel and other giants of fashion and shove trend in sports into the mass-market. All would be fine, but the big name of the designer…

  • Articles,  Brands,  Daria's,  View

    Real capsule or placebo?

    There was a day X in the shops of H&M a few days ago — new collection came out. H&M has collaborated with supermodel Amber Valletta and Ever Manifesto. Specially created campaign ‘Conscious Exclusive’ promotes environmentally friendly fashion. All clothes are made ​​from recycled materials. Clothes are made from sustainable materials and were performed in bohemian style. It turned out to be really beautiful and chic. The collection is not flashy, it is airy, light and womanly. The source of inspiration was Spain mainly. You can become a toreador, either flamenco dancer or just a Spanish princess. It’s not a first H&M’s environment protection oriented collection, they try to bring more fashion products that…

  • Articles,  Cross cultural Fashion,  Daria's

    Stockholm Syndrome

     Sweden is a very multi-faceted country: numerous islands, private Lapland, snow-haired peoples, concept design. Unfortunately, I saw only Stockholm, but for me it was enough to feel the local flavor and lifestyle. Stockholm is fairly despondent city and it is not surprising. The daylight hours are very short, all shops and restaurants close early, the only joy — museums. As for art it is a Swedish passion. Sweden is a very conceptual country, just a kingdom of contemporary art.  Why is this post called «Stockholm Syndrome»? The phenomenon when negative and aggressive behavior attracts people is the essence of the Swedish fashion. Stockholm is the city of contradictions: atrocious weather…

  • Trends

    Warm news

      H&M и Isabel Marant have prepared a pleasant surprise that will help us to stay warm on cold winter nights and look stylish every day. The Swedish brand introduced the visual aid about the French chic — Exclusive Collection, which combines the classics, épatage and French style. Isabel Marant commended the collection as a new opportunity to to revise old models and improve them. Undoubtedly, all things look smart and stylish. New look at old things is expressed in four directions: men, women, teens and accessories. However, the purpose of my article is not to talk about the whole collection, I wanna show you the most beautiful and original…

  • Trends

    Welcome to jungle

    Perhaps one of the most summer trends, bright, juicy and creating a holiday mood is a tropical print. Apart from the floral print it took the top place on the catwalks of the world. We admire and wear floral print for several seasons in contrast to tropical. This year, designers presented palm trees, exotic animals and birds in all summer collections, and the next summer season promises to be even more interesting. Speaking about this season, I’d like to highlight the mass market. The most interesting collections was Zara, H&M and River Island. It was the really great look at the youth and summer fashion trends. Starting from the swimwear and finishing with trousers…