Vika Smolyanitskaya is a young Russian brand that gets a lot of attention from the local fashionistas. Under the leadership of the creative director, designer Victoria Smolyanitskaya, the brand has already exhibited in the showroom space of our fashion week, and then it turned on the podium of Mercedes-Benz Fashion Week Russia quickly. The brand carries itself to the fast fashion category as it tries to respond rapidly to the demand of the consumer market. The second Victoria’s collection shown within MBFW Russia was the same provocative as the first. The clothing created on the verge of a “motley bad taste” and “genius design” amazes by deep colors and bright prints in pop art style.
Photo: Daria Ratushina
Text: Daria Evtyanova