VIVA VOX SS’ 2017 — Without Sugarcoat

The new spring-summer collection of the brand Viva Vox gathered two magic elements: an elegant classics and a small hooliganism in the form of prints with Mickey Mouse. Oleg Ovsiyov (creative director of the brand — ed.) played on the contrast and not made a mistake by creating a bold combination of wide brim hats, shiny dresses and skirts with a completely «grown-up» print. Despite the main theme, the collection came out very strong, but airy. Sports items are intertwined with the elements of westerns and even with futuristic fabrics and shapes laconically. Shoes also deserve a special attention: both the male and the female shoes has a heel and a platform; unusual combination of studs, sabo and clogs looks trendy and even a little ahead of the present.