• Brands,  MBFW Russia

    All you should know about Russian brand 21DOT12

    Within the framework of Mercedes-Benz fashion week Russia 21DOT12 fashion show took a place. Spring-summer 2019 collection gathered graceful images for men and women. We decided to tell you the most interesting facts about the things and the origin of this brand. Brand 21DOT12 was founded by Russian designer Nikolai Prokofiev in 2016. Initially, the designer occupied the niche of men’s clothing, but recent collections include many female products. The brand is characterized by androgyny and strict silhouettes. 21DOT12 adapts classic and familiar forms to modern realities confidently, adds its own highlights and unusual details. The brand does usual basic things, complemented by author’s prints and made from high-quality natural materials.…

  • Brands

    MIRSTORES ss’18

    Young Russian brand MIRSTORES presented its new lookbook spring-summer 2018. The brand specializes in knitwear and creates comfortable, skin-friendly clothes from natural fabrics. You can find one of the main trends of the season — fishnet tops and dresses from the crochet. The summer collection of MIRSTORES also has cardigans, cotton dresses, knitted skirts and crop-tops. Materials: Dear Progress

  • Brands

    Asian motifs, luxury and street style in the new collection of DOKUCHAEVA FW’18-19

    Brand DOKUCHAEVA presented the new winter-autumn collection 2018-2019. Street fashion is closely intertwined with the classics, futuristic accessories create a completely new interpretation of the familiar items of the wardrobe. Trouser suits are complemented by safety belts and other sports elements, and clear light fabrics are balanced by a velvet, eco-fur and leather. Bright and juicy colors of the collection will be able to lift the mood in the darkest and dull time of the year. Photo: Margarita Smagina Style: Constantin Koshkin Models: Helena Milankovich & Tanni Travina

  • Brands,  History

    KOVALEVAMOLOCHAEVA: a new face of outerwear

    KOVALEVAMOLOCHAEVA is a design duo from Novosibirsk, who works in fashion industry more than 7 years. The winners of national and international design competitions are the best young designers of Russia according to National Fashion Industry Academy, they are the winners of the national award «Golden spindle 2014». The new collection of KOVALEVAMOLOCHAEVA ‘Varya’is a modern silhouette, high-quality materials and bright prints. I talked to the designers about the collection and other important details. What inspired you to create this collection? Why is it called like that? The feature of the collection is a combination of the outerwear (jackets, down jackets and coats) with evening dresses. The basis of the collection…

  • Editorial,  Trends

    Trends of summer: hot urbanization

    Carrying summer in the city often seems to be a problem for us. Many people do not see this as anything positive, continuing to dream about the sea in stuffy offices. How can we add a drop of the sun into a routine? Choosing clothes for work, we do not even think that it can be mixed with something summer and warms to the soul. We are afraid to wear bright things even at the weekend, that we can not imagine how to wear «holiday» wardrobe every day. I created looks that will help to dilute the summer weekdays in the city by the drop of relaxation and lightheadedness. We did something special…

  • Brands,  History

    SIBERIQUE: unique handbags from Russia

    Bag — one of the most important things in a woman’s wardrobe. Bright and unusual bag can be an important emphasis, complementing the style, it can help to create a unique look and even change the live. I talked to the founder of the Russian handbag brand SIBERIQUE, Kristina Samokhvalova, and learned about what bags  in vogue now and how to buy a bag that no one else has.   Tell me more about your brand. Does the brand have its own philosophy?  We produce unique wooden hand-painted bags in Russia. The brand name is based on two words: Siberia and Unique, they convey the general idea of the brand.…