History
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Why you need to visit Museum Salvatore Ferragamo in Florence
Salvatore Ferragamo is a famous Italian designer and shoemaker. He worked with many Hollywood stars before returning to Italy to found his own company of unique handmade footwear. The Ferragamo family founded the museum in May 1995 in Italy to show the archives of Salvatore Ferragamo and the role he played in the history of not only shoes but international fashion as well. The museum is located in the historical centre of Florence, in Palazzo Spini Ferroni, which has also been the company’s headquarters since 1938. The first reason to visit the museum is a really unique place, because it is a Medieval palace originally built in 1289 by Geri Spini, a wealthy merchant and banker…
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FENDI Roma: Dream Masters
There was an exhibition ‘FENDI Roma: Dream Masters’ recently in Moscow, dedicated to the creative process of work by masters of the House with a material such as fur. Moscow Museum of Modern Art exposition acquainted visitors with FENDI basic values: innovation, expertise, creativity and experiment. We found out for you, what you need to know about the brand and its canonical works. History of Fendi house dates back to the 1918, when the brand was founded by Adele Casagrande, it was a Roman leather and fur shop in Via del Plebitsio. When Adele married Eduardo Fendi, the store changed its name.The demand began to gain momentum gradually, and a second store appeared. The couple…
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ASYA SOLOVEVA SS’ 17 BACKSTAGE
Learn French with Jennifer Lawrence and Dior
Shoes Jewellery
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KOVALEVAMOLOCHAEVA: a new face of outerwear
KOVALEVAMOLOCHAEVA is a design duo from Novosibirsk, who works in fashion industry more than 7 years. The winners of national and international design competitions are the best young designers of Russia according to National Fashion Industry Academy, they are the winners of the national award «Golden spindle 2014». The new collection of KOVALEVAMOLOCHAEVA ‘Varya’is a modern silhouette, high-quality materials and bright prints. I talked to the designers about the collection and other important details. What inspired you to create this collection? Why is it called like that? The feature of the collection is a combination of the outerwear (jackets, down jackets and coats) with evening dresses. The basis of the collection…
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Why you need to visit Museum Salvatore Ferragamo in Florence
Blue Eden
Chemistry class: Dasha Gauser FW`16-17
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SIBERIQUE: unique handbags from Russia
Bag — one of the most important things in a woman’s wardrobe. Bright and unusual bag can be an important emphasis, complementing the style, it can help to create a unique look and even change the live. I talked to the founder of the Russian handbag brand SIBERIQUE, Kristina Samokhvalova, and learned about what bags in vogue now and how to buy a bag that no one else has. Tell me more about your brand. Does the brand have its own philosophy? We produce unique wooden hand-painted bags in Russia. The brand name is based on two words: Siberia and Unique, they convey the general idea of the brand.…
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FENDI Roma: Dream Masters
A La Russe: Journey to a dream
All you should know about Russian brand 21DOT12
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Wild Orchid: the perfect lingerie from Russian producer
November 19, the long-awaited party of the magazine Grazia took place in the restaurant MOSAIK The St. Regis Moscow Nikolskaya. #GRAZIANISTA Party has launched a new season of the traditional competition of Russian designers and presentations of fashionable novelties in the field of perfumery, cosmetics, accessories and clothing. Company Wild Orchid also presented its new collection of underwear. Of course, I could not miss the opportunity to highlight the trends to my readers. Natalia Skvortcova, designer of Wild Orchid in their own production, told me how the locomotive of domestic production operates, what is fashionable and what you should know choosing a bra. Hello, Natalia. Nice to meet you. To…
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Lilas: a new look on femininity
ASOS autumn-winter 2015-2016
Melissa: From Brazil with love
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Lilas: a new look on femininity
There are a lot of stands with the collections of most talented designers and stylists at Moscow Fashion Week. We certainly glanced at their shows. But our attention was attracted by the most delicate and colorful stand. Everything with flowers. Everything is gentle and graceful, tender and nice. There are beautiful and flying dresses on mannequins, such an amazing that I wanted to look at it all the time. Certainly, I wanted to know who is the author of such a great beauty. Thus I talked to the talented and amazing designer and model, Ekaterina Kormich. Interview with Ekaterina passed in relaxed atmosphere, it was easy and pleasant to communicate with her, and the show has remained…
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Araida FW’ 2016-2017
50 shades of pearls
Alexander Arutyunov FW’ 2016-2017
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Blue Eden
Majorelle Garden is a popular place in Marrakech, attracting a large number of tourists, who want to feel the atmosphere of luxurious garden around the studio of the painter Jacque Majorelle. This place is also known by the couturier Yves Saint Laurent, who was in love with the stunning blue color and flowering green gardens. Therefore, I suggest you to discover the inner world of our favorite designer. Fallen in love with Morocco, in 1923, the French painter Jacque Majorelle built an amazing Moorish villa in Marrakech, which he called ‘Boo Safsaf’. He painted the front door, came up with designs for the tiles, created an unusual interior, using…
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Real capsule or placebo?
SIBERIQUE: unique handbags from Russia
Victoria Andreyanova FW’ 2016-2017
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50 shades of pearls
«A women needs ropes and ropes of pearls» said beautiful Coco Chanel and she was right. Chanel has carried out a revolution in the minds of women all over the world. Now, naked woman is not considered as a nude woman, but woman without a pearl necklace is. Have you ever thought about the origin of this jewelry? These pellets have a long and interesting history that began much earlier than Coco erected pearls on the throne of elegance and beauty. The name “pearl” supposedly comes from the East, where it was found, but there are a lot of legends about the birth. According to old Chinese legend, when dragons were…
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Melissa: From Brazil with love
After several thousands of years people have finally decided to think about the environment. Now we are staying on the street, confused in which container to throw out a bottle or paper, we participate demonstrations to protect animals and buy organic clothing. Eco-friendly materials means that our health on the first place. In the 21st century almost every third person has an allergy, so it’s important to pay attention not only on the appearance of things, but also on the composition. Today we would like to introduce you the brand, which has original design and organic material. In 1979 Brazilian shoes company founded subsidiary business called Melissa. Inspired by the…
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Victoria Andreyanova FW’ 2016-2017
ASOS autumn-winter 2015-2016
Real capsule or placebo?
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Man on the horseback
Hermès was founded by Thierry Hermès in 1837, but few people know that the company were only manufactured saddles and clothing for riders. Today the range of the products includes leather, perfumery and other luxury goods. Why Thierry Hermes started to make bags? Maybe it was profitably, maybe it was inspired by muse. In my opinion people have given too much importance to Birkin bag. High-quality leather, expensive service, the brand — is it all? Firstly bags weigh a lot, and secondly it is considered as travel bag (don`t grieve the girls in nightclubs and restaurants). I don`t even want to mention the price, but alas, in Moscow, it is more than 90 thousand…
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50 shades of pearls
S.Oliver SS’2017
MARY KATRANTZOU & ADIDAS ORIGINALS COLLABORATION
